Search Engine Watch

• Tom Brady vs. Eli Manning: Brady Searches Top Google, Yahoo
  Tom Brady and Eli Manning will renew their rivalry today in Super Bowl 46. While Manning has the edge in their on-the-field matchups, leading 2-1 including a Super Bowl victory four years ago, people searched more for Brady on Google and Yahoo.
  
  
• Super Bowl Stat Time: Wolfram|Alpha Offers Stats Guide for Football Junkies
  If you want Super Bowl stats, the self-described computational knowledge engine Wolfram|Alpha is the place to break down all the key Super Bowl 46 numbers before the New England Patriots and New York Giants game kicks off tomorrow night.
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• Google Docs Adds Offline Support for Android Devices
  Google Docs now enabes users with Android smartphones and tablets to access their files offline. Google is adding the feature to help users access documents in their online Google Docs account at times when they may not have an Internet connection.
  
  
• Google, Microsoft, Facebook Teaming Up to Fight Phishing
  Google, Microsoft and Facebook are teaming up with banks and security vendors to create The Domain-based Authentication, Reporting and Conformance group (DMARC) group, which seeks to develop a platform that can weed out potential phishing messages.
  
  
• Steve Jobs Email to Google: Stop Recruiting Apple Employees
  Former Apple CEO Steve Jobs emailed Google to ask the firm to stop trying to recruit its staff, according to court documents made public in an investigation into the hiring policies in place at several major technology companies.
  
  
• Google Won't Pause New Privacy Policy - Should They Have To?
  Google refuses to bend to EU regulators, who have asked the company to hold off on rolling out their new privacy policy. In the U.S., Google responded to a letter and attended a closed-door privacy briefing with members of Congress.
  
  
• Valentine’s Day 2012 Ideas for Marketers
  Valentines Day is less than two weeks away. For marketers looking to take advantage, Google and Microsoft adCenter have provided several ideas based on what users are already searching for. Top searches, products, and optimization tips.
  
  
• How Affiliate Sites Can Best Exploit SEO
  Affiliate marketing is now an industry worth billions, although it’s fiercely competitive. Close analysis of relevant keywords can help you discover lucrative niches that may be overlooked in the rush for the big-ticket high traffic keywords.
  
  
• Kick-Start Your PPC Campaign in 6 Easy Steps
  Now is the perfect time to make changes, giving you a good few months of “normal” search traffic to analyze before major events like Christmas begin to make their presence known. Here are some tips to make your PPC campaign stand out from the crowd.
  
  
• Trover: Local Search and Discovery Through Images
  Trover is a new mobile local discovery app built around geotagged images. Trover’s CEO discusses possible futures for crowdsourced location-based search directories and the potential these new platforms to deliver more relevant, personalized ads.